Blog Archives

March 28, 2016 | More from content marketing

3 Content Marketing Strategies Geared to Motivate Leads to Buy

The buying process produces potential customer anxiety. This is a fact. Just about all CTAs (call-to-actions) generate stress. Something as simple as the wording in your CTA, can increase that stress and … more

January 22, 2016 | More from email marketing

2 Power-Tips to Boost Your Opt-in Conversion

In a prior article, I discussed the bare-bottom basics of email marketing. Simply put, it’s about understanding the value of your subscribers and offering a really, really, really helpful freebie. Along with … more

October 01, 2015 | More from email marketing

7 Email Marketing Tips to Boost Your Conversion Rates

Email marketing is a form of content marketing. You use emails to bring information and your products/services to your email subscriber. But, simply sending emails isn’t an effective marketing strategy; you need … more